Design for a better world.
Eden Gao | Graphic Designer
Projects
Astral
RE Services
Branding | Logo Design
Astral is a new media real estate company focusing on pre-sale projects in Vancouver.
The client wanted to incorporate an idea of the matrix to represent the connection between the company, their agents, and the pre-sale projects they sell. So I began to jump out of the planar imagination. With the circles in different shades aligned vertically, I tried to create a spatial dimension feeling within the flat logo.
Raven & Thunderbird
Fine Arts
Branding | Logo Design
Raven & Thunderbird is an Indigenous-owned arts advisory firm that commissions Indigenous Art for public and private spaces. Their goal is to reshape our shared urban environments to meaningfully incorporate contemporary and traditional forms of Indigenous Art.
The raven figure from indigenous art is used as the concept. I intended to incorporate the texture of wood carving into the logo design, and the result was satisfying. The icon can stand independently or be integrated with the company name wordmark. The overall image establishes a combination of modernity and tradition.
CMP Construction
Branding | Logo Design
CMP Construction is a dynamic and boutique Vancouver-based Real Estate Construction Company. It takes pride in specializing in the planning and construction of both custom homes and wood-frame multi-family development projects.
The demand for this rebranding is to rejuvenate the company. In order to make the new branding more in line with the contemporary trend, I abandoned the previous 3D form and moved towards a flat and concise design. While shifting to a younger and more energetic image, the “square” concept is still being used to retain the company's identity.
Tender Hope Winery
Social Media Posts
Tender hope is a winery from Kelowna BC. They use traditional wine-making methods and minimum intervention with the natural process of winemaking and aging. Their wine represents the special landscapes, climate, and soils of the Columbia valley and Okanagan Valley.
I help them do social media advertising on promotions for holidays and events.
Claridge
Real Estate Advisors
Marketing & Ads Design
Claridge is a Vancouver-based real estate brokerage specializing in land assembly and commercial real estate.
As a full-time graphic designer, I create marketing materials for Claridge in the past years, which helped the brokerage gain more clients and exposure.
P.F.
Candle Co. lookbook
Editorial Design
P.F. Candle Co. is a Los Angeles-based home fragrance company that sells candles, room sprays, diffusers, etc. Their products are of high quality and packaged in a minimalist style.
This lookbook sticks to the brand's identity, making full use of negative space and images to present a sense of craftsmanship.
Apothecary Botanicals
Print Design
Apothecary botanicals produce premium small-batch craft style medical cannabis and cannabis products.
I had a great time designing sell sheets for their products. I took a modern and simplistic design approach, catering to the current marketing trend of the Cannabis industry.
Self Promotion Project
Creative Design
Personal Assistant Eden is a self-promo design piece to promote me as a communication designer. With a certain target audience, this project demonstrates my design knowledge, along with my unique attribute that would benefit my target audience and differentiate me from other competitors in the same field.
